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Stunning Video Shows the Power of Makeup

posted: 06/11/15
by: Courtney Reimer
nikkietutorials without makeup
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YouTuber NikkieTutorials before her makeup experiment.
NikkieTutorials

If you're anything like me, "I woke up like this" and "a face that's ready for the world" are not two phrases that often go together. Sleep deprivation and stress often beat out natural beauty in my busy life, and I thank my lucky stars that some genius somewhere invented makeup.

Celebrating cosmetics has fallen a bit out of favor lately, with all of the celebrities and their "makeup-free" selfies permeating the internet, but one amazing YouTube video (and the woman behind it) shows there's nothing to be ashamed of if you're a makeup-lover, too.

In the stunning video, in which beauty vlogger NikkieTutorials does up only half of her face, she shows the power of makeup versus no-makeup, and how transformative it can be.

NikkieTutorials applying makeup to half of her face.
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NikkieTutorials applying makeup to half of her face.
NikkieTutorials

"I've been noticing a lot lately that girls have been almost ashamed to say they love makeup," she says in the video. "Because nowadays, when you say you love makeup, you either do it because you want to look good for boys, you do it because you're insecure, or you do it because you don't love yourself."

But as the popularity of Nikkie's video shows, not everyone thinks of makeup as a bad thing: it's at 11 million views and continues to grow (it racked up 1.5 million views in one day alone). We love that she's not afraid to show both sides: her love of makeup and what she looks like without it. Go Nikkie!